New 2026 Bmw X1 XDrive28i

Our inventory is the backbone of our dealership and showcases BMW’s incredible success in blending luxury with performance. Iconic track-ready powerhouses like the M3, M4, and M5 deliver on-demand power that defies every expectation of how a vehicle should perform. With BMW’s signature styling and opulent features, these M models are exceptional options for drivers ready to take the next step to build a more exciting future behind the wheel. However, these performance-focused options are only the tip of the iceberg when it comes to the BMW lineup. With an extensive lineup of coupes, sedans, and SUVs, BMW caters to every driving and style need. Luxury, innovative technologies, sophisticated styling, and engaging performance are at your fingertips. Making your BMW dream a reality is as easy as saying “yes” to the perfect model on our lot. Like BMW, we believe in exceeding your expectations by delivering a world-class experience. BMW treats you to luxury across its lineup, and it’s our job to extend that luxury to the car-buying process. We’ve cultivated a laid-back environment where we follow your lead by listening and responding to your specific needs. This personalized approach is defined by integrity and transparency, which are both very much appreciated as you navigate your purchase. Our finance experts will review your loan and lease options, explaining the advantages and expectations of each. This transparency ensures your BMW aligns with your financial situation, whether you’re ready to dive into vehicle ownership with a competitive interest rate from a lender or prefer lower monthly payments with a lease. There are several ways to get behind the wheel of a new BMW, and we can’t wait to help with your purchase. Choosing our team guarantees an extraordinary experience that celebrates and responds to your unique needs. Our reputation for excellence precedes us throughout Virginia. We are widely known for our personalized approach and long-term commitment to every customer who walks through our doors. We’re here to bring your BMW dream to life and ensure you get the most from your investment every mile ahead. It’s a full-service promise from our showroom floor to our service center. What new BMW caught your attention? Whether you’re looking for a performance coupe or a luxury SUV, you’ll find everything you want and more here at BMW of Roanoke. Visit our dealership today and get behind the wheel for a test drive. We guarantee the test drive will end with you as part of our BMW family.